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How to find the best keywords |
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When starting new site, one of the most important thing you need is to find the best keywords and key phrases for your site. What do you need the keywords for? 1. To define yourself what are the keywords or key phrases that you want your target audience will look for so they can find your site. You can use this tool to help you find the relevant keywords. For sure you will find there keywords/phrase you did even think about. Make a list of the relevant words with the amount of searches in a month (availabe in this tool). 2. Use these keywords to write your content. Relevant and unique content is number one factor to increase traffic to your site. Emphasis the relevant keywords in the text, use them wisely. 3. Learn what keywords your competitors use. It will help you to know what words need to be more optimize better. 4. Learn the prices of these words in Google Ad words. This form of advertising can bring you the most targeted traffic to your site. Here are few ideas on how to find the best keywords. 1. Use a keywords analyzer tool. The idea of these tools is that you enter your main keyword to the search field and the tool analyzes all the keywords that relevant to the same topic. You can find good tool here. Try to enter the words "increase traffic" see how many key phrases you get and the number they were typed in search engines. 2. Quality vs. Quantity Don’t use hundreds of keywords. Use only few but make the best out of them. It's better to use few "strong" keywords then use many that won't generate any traffic at all. 3. Use Google analytic or similar This tool will give you the best options to learn about your site. Where are your visitors from? What countries? What browsers? Which operating system and many more. Of course it will show you what keywords the users type to find your site. Learn which keywords are stronger and focus on them. Write more articles with these keywords and use then in Google Ad words. 4. Use long phrases rather then short. Let say, you have a computer shop in a small city call Leister. You will probably use the key phrase "computer shop". But if you want too target your audience you can use "computer shop in Leister". 5. Don’t use technical words. If someone looks for your service it probably means that he doesn’t have the knowledge you have. Try to think what the user will type and what you thing he need to type. Ask around your friends and family can be a very good test users. ----------------------------------------------------
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